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🐾 Friday Flavour Focus: Italian Buffalo Superfood (Grain Free)

When it comes to feeding our dogs, many owners want more than just a full belly — they want meals that nourish, protect, and support long-term health. That’s exactly what we’ve designed with the Blake’s Luxury Pet Food Superfood Range.

This week, our Friday Flavour Focus shines on a truly indulgent recipe: the Grain Free Italian Buffalo Superfood Blend. Bursting with premium protein, rich in naturally occurring collagen, and enhanced with five powerful superfoods, this is more than food — it’s a wellness recipe in a bowl.


🇮🇹 Why Italian Buffalo?

Buffalo is a traditional meat in Southern Italy, celebrated for its flavour and lean nutritional profile. Compared to beef, buffalo is:

  • Lower in fat – making it ideal for maintaining a healthy weight and lean muscle.

  • High in protein – supporting strong muscles, energy, and overall vitality.

  • A novel protein – less common in pet diets, which makes it a great alternative for dogs with sensitivities or intolerances to chicken or beef.

But the standout benefit is its naturally high content of collagen.

🌟 Collagen for Joints, Skin & Vitality

Collagen is the most abundant protein in the body and forms the building blocks of joints, cartilage, bones, and skin. As dogs age, their natural collagen levels decline, which can lead to stiffness, joint discomfort, or dull coats.

Feeding a diet rich in naturally occurring collagen, like our Italian Buffalo recipe, can:

  • Help maintain flexible joints and mobility

  • Support healthy cartilage & bones

  • Encourage smooth, elastic skin

  • Promote a glossy, nourished coat

For dogs prone to arthritis, mobility issues, or skin concerns, collagen can make a visible difference.


🌿 The Superfood Five — Nature’s Best Ingredients

To complement the Italian Buffalo, we’ve blended in five carefully selected superfoods, each chosen for its unique role in canine health.

🌿 Basil – Vision & Antioxidants

Rich in beta-carotene, basil helps support healthy eyesight and acts as an antioxidant to protect cells from damage. It’s a gentle yet effective addition for long-term eye health.

🍇 Blackberry – Immunity & Repair

Blackberries are a powerhouse of Vitamin C, a key antioxidant that boosts immune defences. Vitamin C also helps with tissue repair, which is especially important for active or senior dogs.

🌱 Turmeric – Anti-Inflammatory & Digestive Soother

Turmeric contains curcumin, a natural anti-inflammatory compound. It supports dogs with sensitive tummies, helps calm digestive irritation, and may even benefit joint health by reducing inflammation.

✨ Flaxseed – Skin, Coat & Joint Health

Flaxseed is one of the richest natural sources of omega-3 fatty acids. These healthy fats help reduce inflammation, support glossy coats, keep skin hydrated, and protect joint health. For itchy skin or a dry coat, flaxseed is a game-changer.

🍎 Apple – Gentle Fibre for Digestion

Apples are high in dietary fibre, which helps regulate digestion and maintain gut health. Combined with added prebiotics (MOS & FOS), this recipe supports a balanced digestive system and healthy stools.


🌾 100% Grain Free — Easy on Sensitive Stomachs

This recipe is completely grain free, replacing common fillers with highly digestible sweet potato and beans. That means:

  • No wheat, barley, or corn – common triggers for sensitivities

  • Easy digestion, even for dogs with delicate stomachs

  • A great option for dogs with food intolerances


📦 Complete Nutrition in Every Bowl

With 65% total animal ingredients (buffalo, beef & lamb) and 35% freshly prepared Italian Buffalo, this recipe delivers:

  • Essential amino acids for growth & repair

  • Vitamins & minerals for everyday health

  • Added glucosamine, chondroitin & MSM for joint support

  • A naturally balanced, grain free diet


💚 Why Choose Blake’s Luxury Pet Food?

Our Superfood Range is made in the UK using world-class facilities, carefully balancing science and nature. Every ingredient is chosen not just for taste, but for its proven health benefits.

By choosing Blake’s Luxury Pet Food, you’re giving your dog:

  • Restaurant-quality recipes with freshly prepared meats

  • Functional superfoods with real benefits

  • Tailored nutrition designed for modern dogs

And because we’re a small independent business, every bag you buy supports not just your dog’s health, but also a local, family-run shop with a passion for pets.


📦 Available Now – Nationwide

Our Grain Free Italian Buffalo Superfood Recipe is available in-store at Blake End, Essex, and online with UK-wide delivery.

✨ Give your dog the luxury they deserve. Shop now and see the difference a truly premium recipe can make.

Shop Italian Buffalo 

Amy
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How to Earn Money Through Social Media with Affiliate Marketing

In today’s world, social media isn’t just a place to connect with friends and share pet photos – it’s also an incredible tool to earn extra income. More and more people are turning their Instagram, Facebook, TikTok, or even WhatsApp groups into side hustles by sharing the products they already use and love. And the best part? You don’t need a massive following to get started.

What is Affiliate Marketing?

Affiliate marketing is one of the simplest ways to earn money online. You sign up to a brand’s affiliate scheme, get given your own unique link (and sometimes even a discount code for your followers), and then earn commission whenever someone shops through your link. It’s completely free to join, and the earning potential grows as you share more.

Why Affiliate Marketing Works So Well

Affiliate marketing is a win–win:

  • You earn money every time someone shops via your link.

  • Your followers, clients, or community get discounts when you share your unique code.

  • Brands benefit from reaching new audiences through people who genuinely use and believe in their products.

It doesn’t matter if you have 500 followers or 50,000 – what matters most is trust. People love recommendations from real people they know, whether that’s a favourite dog walker, a local groomer, or a fellow pet parent on Instagram.

Who Can Benefit?

Affiliate schemes aren’t just for influencers. They can work for:

  • Pet owners who share their furry friends online.

  • Dog walkers, groomers, and trainers who already recommend products to their clients.

  • Animal rescues & charities looking to raise extra funds without extra effort.

  • Anyone passionate about pets who wants to earn a little extra while helping others discover quality products.

Why Social Media Makes it Easier Than Ever

Think about how often you share things online already – a new café, a great pair of shoes, a toy your dog loves. Affiliate marketing simply adds a way to earn commission when you share those recommendations. With tools like Instagram Stories, TikTok videos, or even a quick Facebook post, you can reach people instantly.

Even offline, you can share your affiliate code or link with clients face-to-face, in email newsletters, or through community groups.

Join the Amy’s Pet Supplies Affiliate Scheme

If you love pets as much as I do and want to get started, why not join my own affiliate scheme? 🐾

At Amy’s Pet Supplies, we offer:

  • A unique link for you to share.

  • A discount code for your followers, clients, or customers.

  • Commission on every sale made through your code or link.

  • The chance to promote products you can trust – from Blake’s Luxury Pet Food to natural treats, toys, and supplements.

We deliver across the UK, and if you’re local, you’re even welcome to visit our shop at Blake House Craft Centre in Braintree, Essex to capture content in person.

👉 You can apply here: Amy’s Pet Supplies Affiliate Scheme

Affiliate marketing is one of the easiest and most rewarding ways to make money online – whether you’re looking for a side hustle, fundraising opportunities, or simply want to share what you love. So why not give it a try?

Why Microchipping Saves Lives – A Guide for Pet Owners

When it comes to keeping our pets safe, there are few tools as powerful and reliable as a microchip. Yet, many owners don’t realise just how important this tiny device can be in reuniting them with their beloved companion. With National Check the Chip Day on August 15th, there’s no better time to understand why microchipping matters and how to make sure your pet’s details are always up to date.


What is a Microchip?

A microchip is a tiny electronic device, about the size of a grain of rice, that is implanted under your pet’s skin. Each chip contains a unique identification number that can be scanned by vets, animal shelters, and rescue organisations. This number is linked to a database with your contact information, allowing you to be contacted if your pet is found.


Why Microchipping is So Important

  • Permanent Identification – Unlike collars or tags, which can fall off or be removed, a microchip is a permanent form of ID.

  • Higher Chance of Reunion – Studies show that microchipped pets are significantly more likely to be reunited with their owners if they go missing.

  • Legal Requirement – In the UK, all dogs must be microchipped by law, and from June 2024, cats are also required to be microchipped by 20 weeks of age.

  • Peace of Mind – Knowing your pet has a microchip adds an extra layer of security, especially if you travel or move house.


Keeping Details Up to Date

A microchip is only effective if the information linked to it is current. If you move house, change your phone number, or adopt a new pet, you must update the details with the microchip database provider. Many lost pets remain unclaimed simply because their owner’s details were out of date.


How to Check Your Pet’s Chip

  • Ask your vet to scan your pet’s microchip during your next visit to ensure it’s working properly.

  • Use the number provided when your pet was chipped to check which database it’s registered with.

  • Update your details promptly if they change – it’s quick and usually can be done online.


Final Thoughts

Microchipping is a simple, affordable, and highly effective way to protect your pet. It could mean the difference between losing your pet forever and being reunited quickly. On National Check the Chip Day, take a moment to check your pet’s details and encourage other pet owners to do the same. A few minutes of your time could save a lifetime of heartache.


At Amy’s Pet Supplies, we’re passionate about supporting responsible pet ownership. While we don’t microchip pets in-store, we do stock a wide range of products to keep them safe, happy, and healthy. And of course, we’re always here to help with advice whenever you need it.

Meet Maizie – The Newest Face of Amy’s Pet Supplies (and the Bravest)

If you follow us on Instagram or Facebook, you may have already spotted a new face on our socials – Maizie, my 13-year-old niece and the newest addition to the Amy’s Pet Supplies team.

She’s bubbly, smart, and hilariously quick-witted. Customers who’ve met her already know how special she is, and we couldn’t be prouder to have her as part of our little family-run business.

But behind the smiles is an extraordinary story of strength.

When Maizie was just 8 months old, she suffered 45% burns and spent months in hospital, including time on life support. She’s endured over 50 operations over the years – and in October 2023, she became fully wheelchair-bound as the skin grafts on her right leg can no longer stretch with her growing bones. This has caused severe twisting and dislocation, leading to the difficult but necessary decision to amputate her right leg.

Despite this, Maizie remains determined and full of life – and now, we’re doing everything we can to help her get back on her feet.

Maizie isn’t able to use a traditional prosthetic leg due to complications from her injuries, so her only viable option is a groundbreaking procedure called Osseointegration. This involves inserting a metal implant into the bone, allowing a prosthetic leg to clip on directly. It offers far more control, stability, and comfort – but it’s not available on the NHS and comes at a cost of £150,000.

We’ve launched a fundraiser to help make this surgery possible for Maizie. Whether you’re in a position to donate, share the link, or just follow along with her journey – your support truly means everything.

👉 Click here to read more and donate:
www.gofundme.com/f/maizie-walk-again

We’ll be sharing regular updates on social media as Maizie’s story unfolds – and we’d love for you to be part of it.

Thank you for your kindness,
Amy
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